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AIGA Raleigh
I’ve never considered myself to be a sales person, so attending AIGA Raleigh‘s recent lunch & learn event was a really good idea for me to help increase my skill set. The guest speaker was Dave Fellman, and listening to everything that he had to say helped me tremendously. The audience was engaged and asked some great questions, and Dave’s responses were filled with real world stories that were easy to relate to.

Dave talked about having courage and confidence in your ability, and building trust with your potential customer. I found that building that trust is the most important part about selling your services. You have to make sure that the person you are selling to is confident in your ability to deliver what they need.

Wear Your Selling Hat With Confidence was not only educational, but also inspiring and motivational. Next time I come face to face with a potential client I will have the confidence to sell my services. Keep these events coming AIGA Raleigh


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In a career that requires you to be a creative problem solver, it’s always good to be able to step out and breathe a little bit. Yesterday I had the pleasure of attending another local AIGA event with a co-worker during normal work hours. It was great to be able to back away from the computer screen that we’re typically glued to and just sit, listen, learn, eat, and mingle with other creatives. AIGA Raleigh’s Homegrown Lunch & Learn series has proven to be a great refresher for a creative mind, being both informative and fun. The Web Designer’s Tool Kit presentation with Mindy Wagner of Viget was no exception.

Mindy provided many helpful insights on web design, showing Viget’s streamlined and successful workflow to an intruiged crowd at Sitti in downtown Raleigh. She took us through their process of Kickoffs, Mood Boards, Comps, and Style Guides explaining their intricacies relating directly to real projects they worked on. Mindy discussed building trust with clients, testing the waters with mood boards, etc. all while answering questions from inquiring minds in the audience.

It was quite a treat to be able to see another creative firm’s web design process from start to finish. All in all, it was a valuable experience, and I, as well as, the rest of the team at Burning Oak Studios, look forward to attending other events in this series.

Follow Mindy on twitter : @graphicsgirl